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Mrafix Digital
All work

10M+ TikTok views from zero

Client / brand
Travel Bae
Industry
Travel creator brand
Services
Organic Content, Creative Strategy

Challenge

Build a travel audience from zero through personality-led, destination-first storytelling.

Strategy

Consistent short-form travel diaries with fast creative iteration around audience response.

Creative execution

Destination-led short-form video with a recognisable creator voice across TikTok and Instagram.

Travel Bae content 1
Travel Bae content 2

Travel Bae — clip

Results

10M+ TikTok views, almost 7,000 followers across TikTok and Instagram, and multiple viral videos.

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